Gillian H Anderson

Defending the user with beautiful innovative solutions.

PawPal

UX/UI design. Branding. Mobile app design

End to end mobile app to assist dog owners in making sure their pets are exercised in the best weather conditions. I built a brand and logo for this new type of fitness tracker built around keeping their pets safe while encouraging owners to walk more with their dogs.

  • UX Research: Secondary research, competitive analysis, interviews, subject matter expert interviews

    Define: Persona, site map, task flow, user flow

    Design: UI requirement document, logo design, LoFi wireframes, UI kit, HiFi wireframes

    Test: Prototype, usability testing, affinity map

Desert Financial Credit Union

Adding a feature. UX design. Mobile app design.

I created a feature for users to get the most out of how they bank and save money. I added a new savings vault feature to Desert Financial Credit Union’s existing mobile app as a way to stash away funds for personal goals. This feature contributes to solving the struggles people have with saving.

  • UX Research: Secondary research, competitive analysis, survey

    Define: Persona, site map, user flow,

    Design: UI requirement document, LoFi wireframes, UI kit, HiFi wireframes

    Test: Prototype, usability testing, affinity map

Formulated-Nutrition

Redesign. Branding. UX/UI design. Responsive web design.

I updated a local nutritionist’s website to have a responsive design and created a new brand to match their existing logo. To create the best design I needed to solve the problem of how a client would build trust while reviewing her site to gain new business.

  • UX Research: Secondary research, competitive analysis, Survey

    Define: Persona, site map, user flow,

    Design: Mood board, UI requirement document, LoFi wireframes, UI kit, HiFi wireframes

    Test: Prototype, usability testing

Zeit , Time Travel Tourism

UX/UI design. Rebranding. Responsive web design. E-commerce.

I designed an easy to use travel site that allows customers to browse through all the different trip options. This design was able to show all products and solve the problem of how a user would filter and categorize the 289 destinations they offer to find the best trip for them.

  • UX Research: Secondary research, competitive analysis, survey, interviews

    Define: Persona, card sorting, site map, task flow, user flow, UI requirement document

    Design: Logo design, mood board, LoFi wireframes, UI kit, HiFi wireframes

    Test: Prototype, usability testing, affinity map

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